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What to Wear on a Cruise: The Group Outfit Guide

Cruising with a group? Here's a simple, day-by-day guide to what to pack and wear — plus the one thing that makes group photos (and finding each other on a giant ship) way easier.

Daytime & sea days

Swimwear, cover-ups, sunglasses, comfy sandals — and matching group cruise shirts. Coordinated tees make your crew instantly recognizable on a packed pool deck.

Port days & excursions

Breathable layers, walking shoes, a small daypack, reef-safe sunscreen. Lightweight matching tees double as easy excursion uniforms so no one gets lost in a crowded port.

Dinner & smart-casual nights

Sundresses, collared shirts, nice shorts or slacks. Check your cruise line's dress code by venue.

Formal / elegant night

Most cruises have at least one — pack a cocktail dress or a button-up and blazer. Bonus: a great dressed-up group photo.

Evenings on deck

A light layer for breezy nights, plus a personalized cruise tumbler so drinks stay cold from the pool to the show.

Group packing tips: assign one "matching shirt day," personalize each tee with names, and order custom gear about two weeks ahead since it's made to order.

Outfit your whole crew before you board — browse custom cruise gear, printed in Sarasota, FL.